M1 Studio
IND 501
Course Description
The
central purpose of this course is for students to gain experience and
confidence in a process of research, divergent thinking and the iterative generation of many ideas followed by development of decision making criteria and a process of convergence to arrive at a final design proposal.
This is achieved through practice of the methods for object ( product ) design and development in two separate 7 week projects . A primary goal of the course is for the students to achieve an ability to repeat this activity on demand in successive terms.
This is achieved through practice of the methods for object ( product ) design and development in two separate 7 week projects . A primary goal of the course is for the students to achieve an ability to repeat this activity on demand in successive terms.
• Project
framing
• Product
design project research
•
Divergent thinking and methods for idea generation
• Convergent
thinking and methods to make decisions against value criteria
• Meaning
and message expressed through design form
• Communications
for design development and presentations
Students
engage in an iterative design approach that defines criteria for decision-making
and then utilizes that criteria to work toward a final concept proposal. Idea
sketch techniques and sketch modeling methods are taught to facilitate
exploration. This class intends to build strong abilities for this phase of the
design process so that in later terms it will integrate and build with other
components of a larger design process. Students explore conveying meaning in
their formal designs and build their sensitivity to and vocabulary for
developing the qualitative aspects of their 3D design proposals.
Class
time will be divided between the critique and discussion of student work from
the previous week’s assignments, lectures and demonstrations for the next
assignment, and in class project work.
Topics Covered Include:
Project
process and methodologies
Ideation
Sketching
Sketch
Model Techniques
Contextual
Research
Presentation
of Ideation
Value
Criteria development
Idea
Selection and Refinement
Concept
presentation
Branding
Individual
Voice
Allure
/ Desire - connecting with the end user
Fundamental
Design attributes including Rhythm, proportion, scale, volume, material finish,
etc.
